35
drive thru bell
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$95.78avg listing price — sweet spot $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+9.5%90-day search growth — must beat 0% to launch
Price range
Okay$19.69–$300.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,958.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad$81K$81K/yr · 21K searches
Brand share
Bad95%top-5 brand share — brand-locked demand