36
direct tv stream
Skip itA concentrated shelf (top 5 take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$61.97avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+27.6%90-day search growth — must beat 0% to launch
Review moat
Okay1,580.71avg incumbent reviews — the moat a new listing must climb
Price range
Okay$16.11–$217.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$31K$31K/yr · 16K searches
Competition
Bad95%top-5 click share — a locked-up shelf