30
dahua
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good812.2avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$197.06avg listing price — sweet spot $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Okay$129K$129K/yr · 146K searches
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$31.92–$1148.35cheapest to priciest tracked listing — scored on the share inside $15–$100