53
dac
Worth a lookShows a $1.3M/yr market, but weak search conversion (1.1%) keeps it on the watch list.
Market size
Great$1.3M$1.3M/yr · 1.3M searches
Competition
Great34%top-5 click share — an open shelf
Avg price
Great$88.17avg listing price — sweet spot $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,414.89avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Price range
Okay$9.06–$347.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals High Price