32
cord bundlers
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.82–$22.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.62avg listing price — sweet spot $15–$100
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,221.45avg incumbent reviews — the moat a new listing must climb
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad$47K$47K/yr · 96K searches
Brand share
Bad98%top-5 brand share — brand-locked demand