47
computer monitor with camera
Skip itPrices mostly outside the sweet spot ($20.08–$1489.06) — this niche doesn't clear our bar today.
Competition
Great34%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good699.75avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Avg price
Okay$208.99avg listing price — sweet spot $15–$100
Market size
Okay$202K$202K/yr · 88K searches
Growth
Bad-13.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$20.08–$1489.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price