43
coiled lightning cable
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.87avg listing price — sweet spot $15–$100
Review moat
Okay1,710.85avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.91–$19.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
Market size
Bad$49K$49K/yr · 73K searches