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coaxial cable 50ft
Skip itA concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.01avg listing price — sweet spot $15–$100
Price range
Okay$5.77–$19.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad5.0%return rate — above 5% kills the launch gate
Growth
Bad-2.2%90-day search growth — must beat 0% to launch
Review moat
Bad7,862.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$52K$52K/yr · 28K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad86%top-5 click share — a locked-up shelf
Signals High Returns