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centurylink modem
Skip itHigh returns (10.5%) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$97.51avg listing price — sweet spot $15–$100
Review moat
Okay1,667avg incumbent reviews — the moat a new listing must climb
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Price range
Okay$31.36–$251.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-7.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$62K$62K/yr · 44K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Returns
Bad10.5%return rate — above 5% kills the launch gate