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cb antennas

Launch it

A $1.0M/yr market growing +3.8% this quarter with returns at 2.5% — clears our launch bar.

Market size 78Growth 30Conversion 24Competition 67Returns 64Price range 61Avg price 94Brand share 67Review moat 75Quality gap 50

Avg price

Great$47.00

avg listing price — sweet spot $15–$100

Market size

Great$1.0M

$1.0M/yr · 1.1M searches

Review moat

Great495.61

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Returns

Good2.5%

return rate — above 5% kills the launch gate

Price range

Good$9.88–$150.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+3.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

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