51
cable storage
Worth a lookShows a sweet-spot price point ($17.91 avg), but soft demand (-19.3% this quarter) keeps it on the watch list.
Avg price
Great$17.91avg listing price — sweet spot $15–$100
Price range
Great$5.93–$58.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Okay$237K$237K/yr · 456K searches
Review moat
Okay2,747.42avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-19.3%90-day search growth — must beat 0% to launch