40
big 3 upgrade kit
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$62.27avg listing price — sweet spot $15–$100
Review moat
Great284.71avg incumbent reviews — the moat a new listing must climb
Price range
Great$29.39–$123.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Growth
Okay+13.3%90-day search growth — must beat 0% to launch
Market size
Okay$178K$178K/yr · 180K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand