35
be6500
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good557.67avg incumbent reviews — the moat a new listing must climb
Avg price
Good$154.31avg listing price — sweet spot $15–$100
Market size
Okay$182K$182K/yr · 14K searches
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Returns
Bad6.5%return rate — above 5% kills the launch gate
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$127.49–$170.64cheapest to priciest tracked listing — scored on the share inside $15–$100