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banana plugs
Worth a lookShows searches that convert (7.7% search→purchase), but soft demand (-4.9% this quarter) keeps it on the watch list.
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Market size
Great$955K$955K/yr · 853K searches
Avg price
Good$14.57avg listing price — sweet spot $15–$100
Price range
Good$4.98–$33.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Review moat
Bad8,548.74avg incumbent reviews — the moat a new listing must climb