26
b850i
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great160.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Okay$218.78avg listing price — sweet spot $15–$100
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Market size
Bad$94K$94K/yr · 63K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Returns
Bad11.0%return rate — above 5% kills the launch gate
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$168.75–$281.98cheapest to priciest tracked listing — scored on the share inside $15–$100