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airtag magnetic case
Skip itSoft demand (-8.6% this quarter) — this niche doesn't clear our bar today.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.09avg listing price — sweet spot $15–$100
Price range
Good$6.96–$37.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Review moat
Good1,233.71avg incumbent reviews — the moat a new listing must climb
Market size
Okay$187K$187K/yr · 92K searches
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Growth
Bad-8.6%90-day search growth — must beat 0% to launch