38
8k tv
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great341.28avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.1M$1.1M/yr · 265K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.8%return rate — above 5% kills the launch gate
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$2248.97avg listing price — sweet spot $15–$100
Price range
Bad$504.62–$5105.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price