38
67 stickers
Skip itSoft demand (-62.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible50.74avg incumbent reviews — the moat a new listing must climb
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$5.94avg listing price — sweet spot $15–$100
Market size
Bad$51K$51K/yr · 132K searches
Growth
Bad-62.7%90-day search growth — must beat 0% to launch
Price range
Bad$3.23–$9.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier