35
6 ft extension cord with multiple outlets
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Good$12.30avg listing price — sweet spot $15–$100
Growth
Okay+19.2%90-day search growth — must beat 0% to launch
Price range
Okay$8.49–$18.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$59K$59K/yr · 30K searches
Review moat
Bad27,807.6avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand