39
5k2k monitor
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$2.9M$2.9M/yr · 350K searches
Review moat
Great332.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Okay+8.4%90-day search growth — must beat 0% to launch
Returns
Bad5.4%return rate — above 5% kills the launch gate
Competition
Bad74%top-5 click share — a locked-up shelf
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$845.95avg listing price — sweet spot $15–$100
Price range
Bad$209.69–$1701.21cheapest to priciest tracked listing — scored on the share inside $15–$100