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4tb external drive
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Good$149.84avg listing price — sweet spot $15–$100
Market size
Good$389K$389K/yr · 95K searches
Returns
Good2.9%return rate — above 5% kills the launch gate
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Competition
Bad75%top-5 click share — a locked-up shelf
Price range
Bad$89.29–$266.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Review moat
Bad102,910.38avg incumbent reviews — the moat a new listing must climb
Signals High Price