59
2 prong power strip
Worth a lookShows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.5%return rate — above 6% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Market size
Good$668K$668K/yr · 539K searches
Avg price
Good$13.82avg listing price — sweet spot $15–$100
Price range
Good$6.27–$25.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,671.68avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality