45
2 prong extension cords
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Good$14.04avg listing price — sweet spot $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Price range
Good$6.18–$25.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,747.69avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$52K$52K/yr · 47K searches
Signals No Dominant Brand