45
17.3 inch laptop sleeve
Skip itSoft demand (-10.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.74avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Brand share
Good63%top-5 brand share — brands hold most of the demand
Price range
Okay$9.56–$194.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Okay$126K$126K/yr · 188K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,593.58avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.8%90-day search growth — must beat 0% to launch