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12v 5a power supply
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,114.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.5%return rate — above 5% kills the launch gate
Avg price
Okay$10.44avg listing price — sweet spot $15–$100
Market size
Bad$96K$96K/yr · 90K searches
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$7.81–$12.92cheapest to priciest tracked listing — scored on the share inside $15–$100