42
1/4 splitter
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Review moat
Good951.94avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.14avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$5.03–$22.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-9.4%90-day search growth — must beat 0% to launch
Market size
Bad$61K$61K/yr · 60K searches