47
zebra costume
Skip itHigh returns (9.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$25.05avg listing price — sweet spot $15–$100
Price range
Great$7.58–$118.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good685.18avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Market size
Bad$79K$79K/yr · 83K searches
Returns
Bad9.8%return rate — above 5% kills the launch gate
Signals High Returns