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yoshi onesie
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$43.66avg listing price — sweet spot $15–$100
Price range
Great$22.69–$103.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great385.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$184K$184K/yr · 533K searches
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Growth
Bad-0.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Returns
Bad12.8%return rate — above 5% kills the launch gate