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y2k tracksuit
Skip itSoft demand (-52.7% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$35.26avg listing price — sweet spot $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$14.26–$125.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,065.96avg incumbent reviews — the moat a new listing must climb
Market size
Bad$22K$22K/yr · 246K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-52.7%90-day search growth — must beat 0% to launch
Returns
Bad13.8%return rate — above 5% kills the launch gate