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work shirts
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$28.32avg listing price — sweet spot $15–$100
Price range
Great$11.47–$84.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+13.9%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Bad$88K$88K/yr · 706K searches
Review moat
Bad13,005.65avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale