41
wool leg warmers
Skip itSoft demand (-80.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.06avg listing price — sweet spot $15–$100
Price range
Great$9.92–$57.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good1,401.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Returns
Bad7.4%return rate — above 5% kills the launch gate
Market size
Bad$29K$29K/yr · 55K searches
Growth
Bad-80.8%90-day search growth — must beat 0% to launch