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woobie hoodie
Skip itSoft demand (-69.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$57.89avg listing price — sweet spot $15–$100
Price range
Good$29.05–$139.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Review moat
Okay1,918.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad$15K$15K/yr · 283K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.3%90-day search growth — must beat 0% to launch
Signals High Price