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wonder woman socks
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good865.43avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.13avg listing price — sweet spot $15–$100
Growth
Okay+6.0%90-day search growth — must beat 0% to launch
Returns
Bad5.4%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad$23K$23K/yr · 28K searches
Price range
Bad$7.94–$15.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns