50
womens running shorts with liner
Worth a lookShows a sweet-spot price point ($22.68 avg), but high returns (8.9%) keeps it on the watch list.
Avg price
Great$22.68avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Growth
Great+71.6%90-day search growth — must beat 0% to launch
Price range
Great$11.33–$29.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$206K$206K/yr · 809K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,907.38avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Returns
Bad8.9%return rate — above 5% kills the launch gate
Signals High Returns