Skip to content
48

wide leg sweatpants men

Skip it

Soft demand (-50.6% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 0Conversion 8Competition 94Returns 17Price range 86Avg price 95Brand share 96Review moat 25Quality gap 72

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Avg price

Incredible$27.39

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Price range

Great$8.99–$61.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay$151K

$151K/yr · 874K searches

Review moat

Bad4,353.2

avg incumbent reviews — the moat a new listing must climb

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-50.6%

90-day search growth — must beat 0% to launch

Search terms