50
white football jersey
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a small market ($29K/yr) keeps it on the watch list.
Competition
Great20%top-5 click share — an open shelf
Price range
Great$10.38–$93.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Avg price
Great$16.70avg listing price — sweet spot $15–$100
Review moat
Good631.44avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad7.7%return rate — above 5% kills the launch gate
Market size
Bad$29K$29K/yr · 141K searches