47
white coveralls
Skip itA small market ($42K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$37.92avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$7.16–$134.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay2,682.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.8%90-day search growth — must beat 0% to launch
Returns
Bad5.5%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$42K$42K/yr · 92K searches
Signals High Returns