48
white clogs
Skip itHigh returns (10.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$38.35avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+42.7%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Price range
Good$14.92–$170.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad12,161.05avg incumbent reviews — the moat a new listing must climb
Market size
Bad$51K$51K/yr · 246K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Returns
Bad10.2%return rate — above 5% kills the launch gate
Signals High Returns