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white body suit
Worth a lookShows a sweet-spot price point ($20.39 avg), but high returns (8.3%) keeps it on the watch list.
Avg price
Great$20.39avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great$9.06–$35.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,863.48avg incumbent reviews — the moat a new listing must climb
Market size
Okay$125K$125K/yr · 517K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad8.3%return rate — above 5% kills the launch gate