30
watch for teenage boys
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Good$138.95avg listing price — sweet spot $15–$100
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad11,151.85avg incumbent reviews — the moat a new listing must climb
Price range
Bad$10.07–$502.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$60K$60K/yr · 127K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals High Price