50
vibram
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$71.92avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+39.1%90-day search growth — must beat 0% to launch
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good$11.60–$177.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,324.45avg incumbent reviews — the moat a new listing must climb
Market size
Okay$109K$109K/yr · 608K searches
Returns
Bad7.4%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale