Skip to content
44

velvet tracksuit

Skip it

Soft demand (-54.7% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 3Competition 94Returns 0Price range 95Avg price 95Brand share 80Review moat 58Quality gap 84

Avg price

Incredible$34.88

avg listing price — sweet spot $15–$100

Price range

Incredible$15.81–$100.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great21%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great55%

top-5 brand share — no brand owns this niche

Review moat

Good1,198.1

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$24K

$24K/yr · 279K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-54.7%

90-day search growth — must beat 0% to launch

Returns

Bad14.3%

return rate — above 5% kills the launch gate

Trend