45
velvet shirt women
Skip itSoft demand (-69.5% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Avg price
Great$22.75avg listing price — sweet spot $15–$100
Review moat
Great311.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$5.72–$41.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$8K$8K/yr · 697K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-69.5%90-day search growth — must beat 0% to launch
Returns
Bad16.4%return rate — above 5% kills the launch gate