33
ursula crown
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Review moat
Great188.45avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$6.01–$27.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.59avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Returns
Bad5.9%return rate — above 5% kills the launch gate
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$19K$19K/yr · 76K searches