54
turquoise cross necklace
Worth a lookShows a sweet-spot price point ($24.07 avg), but a small market ($45K/yr) keeps it on the watch list.
Avg price
Incredible$24.07avg listing price — sweet spot $15–$100
Price range
Great$6.42–$100.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good524.81avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+17.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$45K$45K/yr · 128K searches
Signals Low Review Barrier