56
tree spikes
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,184.67avg incumbent reviews — the moat a new listing must climb
Growth
Good+28.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$169.69avg listing price — sweet spot $15–$100
Market size
Okay$190K$190K/yr · 46K searches
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$12.29–$459.79cheapest to priciest tracked listing — scored on the share inside $15–$100