37
trash panda
Skip itA small market ($22K/yr) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Great426.38avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.58avg listing price — sweet spot $15–$100
Price range
Good$8.95–$29.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+12.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Competition
Bad80%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$22K$22K/yr · 71K searches
Signals Low Review Barrier