46
tool shirt
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Avg price
Incredible$25.71avg listing price — sweet spot $15–$100
Price range
Great$13.95–$32.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great31%top-5 click share — an open shelf
Review moat
Great364.42avg incumbent reviews — the moat a new listing must climb
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Market size
Bad$77K$77K/yr · 315K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand