38
toddler snow suit
Skip itSoft demand (-95.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$37.13avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Price range
Good$9.21–$139.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,716.27avg incumbent reviews — the moat a new listing must climb
Market size
Okay$105K$105K/yr · 2.8M searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad11.1%return rate — above 5% kills the launch gate
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-95.4%90-day search growth — must beat 0% to launch
Signals High Returns