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toddler shorts
Worth a lookShows a fragmented shelf (top 5 take 21% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great21%top-5 click share — an open shelf
Avg price
Great$18.44avg listing price — sweet spot $15–$100
Price range
Great$9.70–$30.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$811K$811K/yr · 2.1M searches
Brand share
Good64%top-5 brand share — brands hold most of the demand
Growth
Good+45.0%90-day search growth — must beat 0% to launch
Returns
Good2.6%return rate — above 5% kills the launch gate
Review moat
Okay2,102.86avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality